NCERT Class 12 New Age Graphics Design Graphic Design Processes

Read and download NCERT Class 12 New Age Graphics Design Graphic Design Processes chapter in NCERT book for Class 12 Graphics Design. You can download latest NCERT eBooks chapter wise in PDF format free from This Graphics Design textbook for Class 12 is designed by NCERT and is very useful for students. Please also refer to the NCERT solutions for Class 12 Graphics Design to understand the answers of the exercise questions given at the end of this chapter

NCERT Book for Class 12 Graphics Design Chapter 2 Graphic Design Processes

Class 12 Graphics Design students should refer to the following NCERT Book chapter Chapter 2 Graphic Design Processes in standard 12. This NCERT Book for Grade 12 Graphics Design will be very useful for exams and help you to score good marks

Chapter 2 Graphic Design Processes NCERT Book Class 12

The word ‘design’ is used in two senses: design as a noun means an artifact, entity or an image that has significance in terms of beauty (aesthetics), function or purpose (teleology) or meaning (semiotics) while design as a verb denotes activity of making such artifacts or bringing such entities or images into existence. In this chapter we are going to discuss various stages of the activity of creating or making design i.e. significant artifact and in the context of graphic design, making of significant visual image. Design process involves creative thinking, imagination and visualisation. However, the way design process is practiced in the industry, it also involves not-so-creative activities.
In this chapter, an attempt has been made to out-line a design process for the graphic designer that is useful for traditional media as well as for new media.
Design process is a multi-stage process. It involves creative phase as well as non-creative phases. Therefore, apart from creative capabilities, a designer needs to develop other capabilities such as observation, research, coordination and management, technical knowledge, and persuasive capabilities. Broadly, the design process as it is practiced can be split into following phases. Although these phases are mentioned here in a particular sequence, some of the phases can happen simultaneously or recursively depending on the situation. For example, in a large studio two phases can go simultaneously, since many people will be working on the design project. Similarly, if an idea is rejected at testing or approval level by the designer himself or by the client then the whole process of idea generation is repeated.

Design Processes
The design process as outlined above is very difficult to follow in its true spirit in the actual professional work conditions. The designer in general and a graphic designer in particular are engaged in design process in four different situations. A designer can have an idea in his or her mind and then wants to pursue it to its fulfillment. In this situation a designer can enjoy full freedom to practice the design process truthfully.

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