Class 7 Social Science Understanding Advertising Exam Notes

Scroll down for PDF

Class 7 Social Science Understanding Advertising Exam Notes. Please refer to the examination notes which you can use for preparing and revising for exams. These notes will help you to revise the concepts quickly and get good marks.

Covers the following Topics:

1.Introduction

2.Building Brands and Brand Values

3.Advantages Of Advertisement

4.How Are Advertisements Created

5.Advertisements Also Fail How And Why

6.Social Advertising

7.Luring the Consumers

8.Advertising And Democracy

9.Introduction

 (i) Advertisement is a promotional tool. It is used to promote ideas, goods and services. Its purpose is to appeal to a particular audience called customer by the advertiser.

(ii) An advertisement is usually done through various media such as, magazines, journals, newspapers, television, radio, hoardings, posters and banners.

(iii) The technique of advertisement is chosen according to the need of the people, suitable for the product and within the limitation of the budget.

(iv) The purpose is to reach the public as fast as possible and communicate information about the product so that the consumer may be persuaded to buy that particular object, good service or product.

(v) Advertisement can reach more people, a bigger audience, a wider market, living in different parts of the world. An advertisement is possible only through a selected media which are of different kinds.

(vi) In the process of selecting an appropriate media, certain factors have to be considered such as :

1.The size of the audience

2.The reach of the media

3.The target market for a product

4.The cost of advertisement

5.The volume of sales

Types of media in advertisement

Advertisement is done through using print as well as electronic media.

        Print Media                  Electronic Media

         Newspaper                    Television

         Magazine                       Radio

         Journals                        Internet

         Newsletter                     E-mail

Please click on below link to download pdf file for Class 7 Social Science Understanding Advertising Exam Notes.


Click on the text For more study material for Social Science please click here - Social Science

Latest NCERT & CBSE News

Read the latest news and announcements from NCERT and CBSE below. Important updates relating to your studies which will help you to keep yourself updated with latest happenings in school level education. Keep yourself updated with all latest news and also read articles from teachers which will help you to improve your studies, increase motivation level and promote faster learning

Sample Papers for Class 10 Boards 2020

CBSE has recently released the Class 10 Sample Papers for Board exams which are to be held in March 2020. The sample papers have been for class 10 for all subjects along with the suggested marking scheme. CBSE releases these suggested papers every year so that the...

Tips for exam preparation

Students often get nervous during their exams. The reason behind this nervousness is either a lack of confidence or a lack of preparedness. To overcome these fears students are advised to do their preparation in such a way that will retain their confidence. For this...

Extension of dates by CBSE for Single Girl Child Merit (SGC) scholarship

CBSE has announced to extend dates for SGC scholarship. Previously the dates to submit the SGC scholarship form were 18 October 2019. Now dates have shifted. For online submission, the last date is 31st October. Whereas date for submission of hard copies of renewal...

CBSE to launch 'Tamanna' aptitude test

Introduction: The poor decisive condition of students to pursue their subject of interest has been an area of concern. To the ease of which CBSE is to launch ‘Tamanna’. An aptitude test in order to provide a line of guidance to students of class 9th and 10th. What is '...

Seven Motivational tips for every student

If you’re are a student or a learner and you doesn’t feel like study then this article is going to be very important for you, Reading constantly and Staying motivated as a student is one of the most challenging tasks and barriers to educational success. Education is...

Guidelines On Reducing Weight Of School Bags

GUIDELINES ON REDUCING WEIGHT OF SCHOOL BAGS In this competitive world, where students are giving their best, an unnoticed threat rides on our back. Heavy School Bags are a serious yet unresolved threat to the health and wellbeing of the young ones. The medium of their...

×
Studies Today