Read and download the Human Ecology and Family Sciences Part II Chapter 23 Media Management Design and Production PDF from the official NCERT Book for Class 12 Home Science. Updated for the 2025-26 academic session, you can access the complete Home Science textbook in PDF format for free.
NCERT Class 12 Home Science Human Ecology and Family Sciences Part II Chapter 23 Media Management Design and Production Digital Edition
For Class 12 Home Science, this chapter in NCERT Book Class 12 Home Science Chapter 23 Media Management Design and Production provides a detailed overview of important concepts. We highly recommend using this text alongside the NCERT Solutions for Class 12 Home Science to learn the exercise questions provided at the end of the chapter.
Human Ecology and Family Sciences Part II Chapter 23 Media Management Design and Production NCERT Book Class Class 12 PDF (2025-26)
MEDIA MANAGEMENT,DESIGN AND PRODUCTION
LEARNING OBJECTIVES
After completing this chapter, the learner will be able to:
- know the importance of Media Planning and Media Management
- understand the process and scope of Behaviour Change Communication (BCC) strategy
- grasp the procedure of media research, media design and development, media production.
IINTRODUCTION
Media plays a significant role in shaping present day society. Persons of all ages in India like to watch television. Go to a newspaper vendor and you will find that there are many more newspapers and magazines today than were there about one decade ago. In large cities, many people like to have the outfits and hairstyles of actors/actresses that they see on television or in films. Thus media influences public perceptions on a variety of important issues, and shapes modern culture by selecting and portraying a particular set of beliefs, values, and traditions. Print and electronic media have become a part of one’s daily life. For any item in the media to have success and impact, it has to be planned, designed and produced well. These processes are part of ‘Media Management’. Media
management is considered to be one of the most important part of any promotional strategy. The success of a publicity campaign of businesses or social campaigns depends, to a large extent, on media planning and management of the campaign. Today, more expansive terms such as ‘media strategy’ or ‘communications planning’ are also being used.
Significance
In an age of globalisation and liberalisation media plays a significant role. Media’s role in this society is fundamentally a function of how this society chooses to use the media. Media’s relationship with society is both reflexive (automatic) and varied—the mass media simultaneously affects and is affected by society. Tasks and duties of media are increasing day by day. Therefore, media management, design and production are very important.
Click on the below link to download NCERT Class 12 Home Science Chapter 23 Media Management Design and Production
| NCERT Book Class 12 Home Science Chapter 1 Work Livelihood and Career |
| NCERT Book Class 12 Home Science Chapter 2 Clinical Nutrition and Dietetics |
| NCERT Book Class 12 Home Science Chapter 3 Public Nutrition and Health |
| NCERT Book Class 12 Home Science Chapter 5 Food Processing and Technology |
| NCERT Book Class 12 Home Science Chapter 6 Food Quality and Food Safety |
| NCERT Book Class 12 Home Science Chapter 7 Early Childhood Care and Education |
| NCERT Book Class 12 Home Science Chapter 10 Management of Support Services |
| NCERT Book Class 12 Home Science Projects |
| NCERT Book Class 12 Home Science Chapter 11 Design for Fabric and Apparel |
| NCERT Book Class 12 Home Science Chapter 12 Fashion Design and Merchandising |
| NCERT Book Class 12 Home Science Chapter 15 Care and Maintenance of Fabrics in Institutions References |
| NCERT Book Class 12 Home Science Chapter 17 Hospitality Management |
| NCERT Book Class 12 Home Science Chapter 20 Consumer Education and Protection |
| NCERT Book Class 12 Home Science Chapter 21 Development Communication and Journalism |
| NCERT Book Class 12 Home Science Chapter 24 Corporate Communication and Public Relations |
NCERT Book Class 12 Home Science Human Ecology and Family Sciences Part II Chapter 23 Media Management Design and Production
Download the official NCERT Textbook for Class 12 Home Science Human Ecology and Family Sciences Part II Chapter 23 Media Management Design and Production, updated for the latest academic session. These e-books are the main textbook used by major education boards across India. All teachers and subject experts recommend the Human Ecology and Family Sciences Part II Chapter 23 Media Management Design and Production NCERT e-textbook because exam papers for Class 12 are strictly based on the syllabus specified in these books. You can download the complete chapter in PDF format from here.
Download Home Science Class 12 NCERT eBooks in English
We have provided the complete collection of NCERT books in English Medium for all subjects in Class 12. These digital textbooks are very important for students who have English as their medium of studying. Each chapter, including Human Ecology and Family Sciences Part II Chapter 23 Media Management Design and Production, contains detailed explanations and a detailed list of questions at the end of the chapter. Simply click the links above to get your free Home Science textbook PDF and start studying today.
Benefits of using NCERT Class 12 Textbooks
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