CBSE Class 12 Marketing Product Worksheet Set B

Marketing
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Read and download free pdf of CBSE Class 12 Marketing Product Worksheet Set B. Download printable Marketing Class 12 Worksheets in pdf format, CBSE Class 12 Marketing Product Worksheet has been prepared as per the latest syllabus and exam pattern issued by CBSE, NCERT and KVS. Also download free pdf Marketing Class 12 Assignments and practice them daily to get better marks in tests and exams for Class 12. Free chapter wise worksheets with answers have been designed by Class 12 teachers as per latest examination pattern

Product Marketing Worksheet for Class 12

Class 12 Marketing students should refer to the following printable worksheet in Pdf in Class 12. This test paper with questions and solutions for Class 12 Marketing will be very useful for tests and exams and help you to score better marks

Class 12 Marketing Product Worksheet Pdf

PRODUCT
 
VERY SHORT ANSWER QUESTIONS (1 MARK EACH)
 
I. FILL IN THE BLANKS
 
1. Product represents solution to ______________problems.
 
2. Product is anything that can be offered to someone to satisfy a ______or a _______
 
3. Products have their own ________ or a __________.
 
4. A ________is defined as a name, term, and symbol, design o r a combination of them which is intended to identify the goals & services of one seller and to differentiate them.
 
5. Symbols and pictures ensure _________ identifications.
 
6. Product is the _______________ and all the marketing activities revolve around it.
 
7. ___________is the unbranded and undifferentiated commodity.
 
8. The ________ is the modified product to suit to the requirement/ specifications of the individual customer.
 
9. The ________ aims to enhance the value of the product / offer through voluntary improvements.
 
10. The potential product is the ________inclusive of the advancement and refinement that is possible under the existing circumstances.
 
II. MULTIPLE CHOICE QUESTIONS (Choose the Correct Alternative)
 
1. Jewellery is a type of :
(a) Convenience good
(b) Shopping good
(c) Specialty good
(d) Unsought good
 
2. Product is the ______________ and all ,marketing activities revolve around it
(a) End point
(b) Starting point
(c) Focal point
(d) None of these
 
3. ____________________ is the unbranded or undifferentiated product
(a) Core product
(b) Generic product
(c) Branded product
(d) Customized product
 
4. The ______________ is the modified product to send the specification of individual customers.
(a) Core product
(b) Generic product
(c) Branded product
(d) Customized product
 
5. The ________________ aims to enhance the value of the product through voluntary improvement
(a) Customized product
(b) Augmented product
(c) Future product
(d) Potential product
 
6. These industrial goods are low in cost
(a) Capital items
(b) Operating supplies
(c) Raw materials
(d) Tools and equipment
 
7. These products are usually non- standardized shopping goods
(a) Homogenous shopping goods
(b) Heterogeneous shopping product
(c) Unsought product
(d) All of the above
 
8. These goods are widely distributed at convenient locations
(a) Durable goods
(b) Non-durable goods
(c) Regularly unsought goods
(d) All the above
 
9. Which of the following is a convenient good
(a) Shoes
(b) Wheat
(c) Soft drinks
(d) All the above
 
10. Products have their own _____________and _________________
(a) Features, name
(b) Brand, quality
(c) Identity, personality
(d) None of the above
 
LONG ANSWER QUESTIONS (3/5 marks each)
 
1. What do you understand by a product? Explain the significance of product planning.
 
2. Distinguish between consumers and industrial products.
 
3. Explain the relationship between product differentiation and market segmentation.
 
4. Define product planning. Distinguish between product planning and product life cycle.
 
5. Define product. Explain the layers of product.
 
6. Differentiate between product line and product mix.
 
7. Define product policy. Explain different elements of product policy.
 
8. Define product. Classify products based on durability and use.
 
9. Explain the main components of product.


Please click on below link to download CBSE Class 12 Marketing Product Worksheet Set C

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CBSE Class 12 Marketing Product Worksheet Set A
CBSE Class 12 Marketing Product Worksheet Set B
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CBSE Class 12 Marketing Worksheet Set B Solved

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CBSE Class 12 Marketing Product Worksheet

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Worksheet for Marketing CBSE Class 12 Product

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Product worksheet Marketing CBSE Class 12

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Product CBSE Class 12 Marketing Worksheet

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Worksheet for CBSE Marketing Class 12 Product

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