CBSE Class 12 Business Studies Question Paper 2019 Set 04 Solved

CBSE Class 12 Business Studies Question Paper Solved 2019 Set D. Students can download the last year board exams question papers using the link below. Free download of examination question papers with solutions. Last 10 year question papers should be practised to get better marks in examinations.

Section – A

1. Varsha Jain after completing her fashion designing course from Indian Institute of Fashion Technology planned to enter into designer clothing venture. She had to address issues like her target customers, channel of distribution to be used, pricing policy etc. Identify the type of plan that Varsha Jain needs to develop to provide direction and scope to her organization in the long run.

2. State any two ‘Developmental Functions’ of Securities and Exchange Board of India.

OR

What is meant by ‘Allocative Function’ of Financial Markets ?

3. Beena has been using ‘Klean’, a famous detergent available in the market. On watching numerous advertisements in the television, she decided to try a new brand of detergent. When she went to the near-by store to purchase the same, she saw detergents of other producers making similar claims of whiteness and stain removing abilities. Hence she could not make up her mind as which detergent to purchase. Name the objection of advertising being discussed in this case.

4. Give the meaning of ‘Physical Distribution’ as an element of Marketing Mix.

OR

What is meant by ‘Marketing Management’ ?

5. Define ‘Workforce Analysis’.

OR

Define ‘Selection’.

6. Appliances India Ltd. is engaged in manufacturing and distribution of home appliances since 1987. It has a good name in the market as the company is producing good quality appliances. It has separate departments for manufacturing, finance, sales, maintenance services and technical services to achieve specialization.

Since the areas of operations of the company have increased and customers have become more demanding, the company decided to modify the existing principle of management to meet the changing requirements of the environment.

State the general principle of management which the company wants to modify to meet the changing requirements. 

7. How does Financial Market facilitate ‘Price Discovery’ of financial assets ? 

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